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Rouge Pur Couture

Old price New price £38.00

Pure color-in-care satin lipstick.

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NEW ONLINE EXCLUSIVE
Rouge Pur Couture

Rouge Pur Couture

Pure color-in-care satin lipstick

R21 ROUGE PARADOXE, 1 of 13 R1966 ROUGE LIBRE, 2 of 13 R4 ROUGE EXTRAVAGANCE, 3 of 13 The product variation is out of stock, R5 SUBVERSIVE RUBY, 4 of 13 R7 ROUGE INSOLITE, 5 of 13 R9 BRAZEN BORDEAUX, 6 of 13 R10 EPPORTLESS VERMILLION, 7 of 13 R11 ROUGE EROS, 8 of 13 Selected The product variation is out of stock, R12 ROUGE FEMININ, 9 of 13 R1971 ROUGE PROVOCATION, 10 of 13 R1 LE ROUGE, 11 of 13 The product variation is out of stock, RM ROUGE MUSE, 12 of 13 The product variation is out of stock, R8 ROUGE LEGION, 13 of 13
One volume available: Lipstick -
Old price New price £38.00
Selected The product variation is out of stock, Lipstick
Old price New price £38.00
, 1 of 1
A stylish silver cosmetic bag featuring YSL branding, accompanied by several beauty products including eyeliner, mascara, a foundation, and a fragrance, all displayed against a marble background.

YOUR ESSENTIALS AWAIT​: Receive 3 of your favourite miniatures and a pouch with any purchase of £100 or more.*

A group of three stylish models poses together in a minimalist setting. They convey a sense of confidence and fashion, with the logo "YSL BEAUTY CLUB" featured prominently at the bottom.

JOIN THE YSL BEAUTY CLUB​​
Unlock your exclusive access to iconic rewards.​ SIGN UP

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    PDP Tabs

    WHAT IT IS

    PURE COLOR
    Burst of pure color.
    Pure pigments transform in an instant lip fusion.
    Full coverage in a weightless creamy texture for couture satin look and bare lip feel.
    Effortless glide for a high precision foolproof application in one swipe.

    PURE CARE
    High-care formula with 80% smoothing lip care base concentrated in ceramides, tuberose & prickly pear extracts from ourika community garden. Up to 16h protection & comfort feel*. Softer and smoother lips with each application.

    PURE COUTURE
    Expertly curated 40 shades of couture in 4 color families designed for every skin tone & attitude.

    Packaging designed with sustainability at heart with refills available in YSL’s 4 muse shades: rouge muse, nu muse, orange muse, pink muse.

    *Consumer test on 300 women

    KEYWORDS

    SATIN LIPSTICK, PURE COLOR, PURE CARE, CERAMIDES, COMFORT, PROTECTION, LIP COLOR, LIP CARE

    RESULTS/FINISH/EFFECT

    PURE COLOR SATIN FINISH

    TYPE

    Satin Lipstick

    STEP 1: START WITH YOUR CUPID'S BOW AND UPPER LIP : STARTING AT THE CENTER OF THE UPPER LIP, USE THE TIP OF THE BULLET TO SHAPE THE CUPID’S BOW AND WORK TOWARDS THE LIP CORNERS.

    STEP 2: THE LOWER LIP : FOR THE LOWER LIP, APPLY FROM THE CORNERS OF THE LIP TOWARDS THE CENTER USING THE EDGES OF THE BULLET.
    OCTYLDODECANOL ● PROPYLENE GLYCOL DIBENZOATE ● PENTAERYTHRITYL TETRAISOSTEARATE ● NEOPENTYL GLYCOL DIHEPTANOATE ● BIS-DIGLYCERYL POLYACYLADIPATE-2 ● POLYETHYLENE ● CI 15985 / YELLOW 6 LAKE ● POLYBUTENE ● HYDROGENATED CASTOR OIL DIMER DILINOLEATE ● HYDROGENATED COCO-GLYCERIDES ● CI 45410 / RED 28 LAKE ● MICA ● CANDELILLA CERA / CANDELILLA WAX / CIRE DE CANDELILLA ● CERA MICROCRISTALLINA / MICROCRYSTALLINE WAX / CIRE MICROCRISTALLINE ● CI 15850 / RED 7 ● SILICA SILYLATE ● CI 77891 / TITANIUM DIOXIDE ● CAPRYLIC/CAPRIC TRIGLYCERIDE ● PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE ● CERAMIDE NP ● ALUMINUM HYDROXIDE ● BENZYL ALCOHOL ● SILICA ● ANISE ALCOHOL ● POLIANTHES TUBEROSA FLOWER EXTRACT ● OPUNTIA FICUS-INDICA FLOWER EXTRACT ● PARFUM / FRAGRANCE ●

    We hope you are happy with your purchase. If you have changed your mind, you may return your order within 30 days in accordance with YSL Beauty Returns Policy for a refund.

    Get in touch with our Customer care team by Contact Us form.
    Please choose Contact reason – ‘Online Returns’.

    All eligible orders are refunded using the same payment method as the original order.
    During Promotional & Festive period, some returns may take longer to come back to us. Please be assured we will do our best to issue the refund within our usual timelines.

    For eligibility and full returns policy read below.
    You may change your mind about and cancel any order purchased from us online at any time from the date on which we email you to confirm that the order has been dispatched until thirty (30) calendar days after you receive the product.
    This does not apply to products which:
    (a) are not suitable for return due to health protection or hygiene reasons.
    (b) become unsealed after delivery (e.g. for perfume, if the sealed packaging has been opened).
    (c) have been clearly personalised (such as by being engraved).
    (d) by reason of their nature cannot be returned or are liable to deteriorate or expire rapidly. This doesn't affect your statutory rights if goods are faulty or not as described.


    NEED TO REPORT DEFECTIVE, INCORRECT OR MISSING PRODUCT?

    Get in touch with our Customer care team by Contact Us form on the bottom of the site.​
    Please choose Contact reason – ‘Online Returns’.​
    If you are reporting damaged or defective item, please attach photographic evidence of the product affected when submitting the form.

     

    No specific precautions for use are required for this product under normal or reasonably foreseeable conditions of use.

    OUR SERVICES

    OUR SERVICES

    A close-up of a woman's lips, one side with a nude lipstick and the other side with a bright pink lipstick. The text "VIRTUAL TRY ON" is displayed in the corner.

    TRY IT ON

    DARE TO VIRTUALLY TRY ON 700+
    SHADES IN JUST ONE CLICK.


    DISCOVER MORE
    Two lipsticks are displayed against a bold red background. One is a vibrant red shade in a gold tube, while the other is a nude color surrounded by a gold casing. A portion of the nude lipstick is slightly melted, creating a glossy effect on the surface.

    REFILL YOUR LIPSTICK

    REFILL YOUR MUSE SHADE IN ONE CLICK.



    REFILL NOW
    A close-up portrait of a model with braided hair applying pink lipstick, showcasing a confident expression.

    LIP STYLIST

    FIND THE PERFECT FIT FOR YOUR LIPS




    TRY NOW
      NOTHING BUT COUTURE

      NOTHING BUT COUTURE

      N O T H I N G   B U T   C O U T U R E

      A luxurious gold lipstick bullet with a sleek black base, resting on a textured brown surface. The lipstick is a rich, deep shade.

      PURE COLOUR

      A close-up of several elegant lipstick tubes in varying shades of nude and red, featuring the YSL logo prominently on their surfaces, against a dark background.

      PURE CARE

      Three luxurious lipstick tubes by Yves Saint Laurent, featuring gold packaging and a prominent YSL logo, set against a rich red background.

      PURE COUTURE

        43 SHADES
        OF COUTURE

        4 COLOR FAMILIES
        FOR ALL ATTITUDES

        FIND YOUR PERFECT COUTURE SHADE

        FIND YOUR PERFECT COUTURE SHADE

        D I S C O V E R   O U R
          3   N E W   S H A D E S
          O F   N U D E

        Close-up of soft, full lips featuring a blend of nude and brown lipstick, showcasing a smooth and glossy texture.

        NUDE MUSE



        TRY IT ON
        Close-up of a pair of full lips wearing a deep red lipstick, showcasing their texture and shine.

        ROUGE MUSE



        TRY IT ON
        Close-up of a pair of full lips adorned with bright red lipstick, showing a smooth texture and a glossy finish.

        ORANGE MUSE



        TRY IT ON
        Close-up of full lips featuring a gradient of deep pink to plum shades, with a soft sheen and visible texture.

        ROSE MUSE



        TRY IT ON
          REVEAL YOUR ATTITUDE

          REVEAL YOUR ATTITUDE

          R E V E A L   Y O U R  
          A T T I T U D E

          A close-up of a model holding a gold-colored lipstick tube, showcasing a bold lip color and a confident pose. The background is plain white, emphasizing the product and the model's features.
          A close-up of a young woman with a radiant complexion, holding a tube of lipstick with a gold and black design. She has a headscarf on and is showcasing a soft pink lip color.
          A close-up portrait of a woman holding a tube of lipstick close to her face, with a neutral lip color and a focused expression.
          A close-up portrait of a person with braided hair, holding a tube of pink lipstick near their lips, showcasing a subtle and elegant makeup look.
            SNAPSHOTS

            SNAPSHOTS

            ROUGE
            PUR COUTURE

            PURE COLOUR AND FULL COVERAGE LIPSTICK IN A WEIGHTLESS CREAMY TEXTURE FOR A COUTURE SATIN LOOK AND BARE LIP FEEL. EFFORTLESS GLIDE FOR A HIGH INTENSITY COLOUR PAY OFF IN ONE SWIPE
            PDP Routine Section

            THE PRODUCTS YOU NEED

            All Hours Foundation
            All Hours Foundation
            All Hours Foundation
            All Hours Foundation

            All Hours Foundation

            24h full coverage, lightweight foundation. Infused with hyaluronic acid

            Color:
            LW7
            Select a shade
            LC1, 1 of 40
            The product variation is out of stock, LC2, 2 of 40
            LC5, 3 of 40
            LN1, 4 of 40
            The product variation is out of stock, LN4, 5 of 40
            LW1, 6 of 40
            Selected LW7, 7 of 40
            MC2, 8 of 40
            MN1, 9 of 40
            The product variation is out of stock, MN7, 10 of 40
            MN10, 11 of 40
            MW2, 12 of 40
            MW9, 13 of 40
            DN1, 14 of 40
            DN5, 15 of 40
            DW1, 16 of 40
            DW4, 17 of 40
            DW7, 18 of 40
            LC3, 19 of 40
            LN6, 20 of 40
            LC6, 21 of 40
            LN3, 22 of 40
            LW8, 23 of 40
            LC4, 24 of 40
            LW4, 25 of 40
            LN8, 26 of 40
            MN8, 27 of 40
            MN4, 28 of 40
            LW9, 29 of 40
            MN5, 30 of 40
            The product variation is out of stock, MN9, 31 of 40
            LN9, 32 of 40
            MC5, 33 of 40
            MW8, 34 of 40
            DW2, 35 of 40
            MN6, 36 of 40
            DC7, 37 of 40
            LN7, 38 of 40
            DC9, 39 of 40
            DN3, 40 of 40
            Old price New price £42.00
            Mascara Volume Effet Faux Cils
            Mascara Volume Effet Faux Cils
            Mascara Volume Effet Faux Cils
            Mascara Volume Effet Faux Cils

            Mascara Volume Effet Faux Cils

            A luxurious mascara that delivers buildable volume and length

            Color:
            1 High Density Black
            Select a shade
            Selected 1 High Density Black, 1 of 4
            The product variation is out of stock, 2 Rich Brown, 2 of 4
            The product variation is out of stock, 5 Burgundy, 3 of 4
            6 - Deep Night, 4 of 4
            Old price New price £32.00
            Rouge Pur Couture
            Rouge Pur Couture
            Rouge Pur Couture
            Rouge Pur Couture
            NEW ONLINE EXCLUSIVE

            Rouge Pur Couture

            Pure color-in-care satin lipstick

            Color:
            R4 ROUGE EXTRAVAGANCE
            Select a shade
            R21 ROUGE PARADOXE, 1 of 46
            R1966 ROUGE LIBRE, 2 of 46
            Selected R4 ROUGE EXTRAVAGANCE, 3 of 46
            The product variation is out of stock, R5 SUBVERSIVE RUBY, 4 of 46
            R7 ROUGE INSOLITE, 5 of 46
            R9 BRAZEN BORDEAUX, 6 of 46
            R10 EPPORTLESS VERMILLION, 7 of 46
            R11 ROUGE EROS, 8 of 46
            The product variation is out of stock, R12 ROUGE FEMININ, 9 of 46
            R1971 ROUGE PROVOCATION, 10 of 46
            The product variation is out of stock, N1 BEIGE TRENCH, 11 of 46
            The product variation is out of stock, N2 NUDE LACE, 12 of 46
            N3 NUDE DECOLLETE, 13 of 46
            The product variation is out of stock, N157 NU INATTENDU, 14 of 46
            The product variation is out of stock, N5 TRIBUTE NUDE, 15 of 46
            The product variation is out of stock, N6 UNSHY CACAO, 16 of 46
            N7 DESIRE ROSE, 17 of 46
            N8 BLOUSE NU, 18 of 46
            NM NU MUSE, 19 of 46
            N10 NUDE STILETTO, 20 of 46
            N11 BRUN CAFTAN, 21 of 46
            N12 NUDE INSTINCT, 22 of 46
            N13 EFFORTLESS MAROON, 23 of 46
            O1 WILD CINNAMON, 24 of 46
            O13 LE ORANGE, 25 of 46
            O83 FIERY RED, 26 of 46
            O4 RUSTY ORANGE, 27 of 46
            O154 ORANGE FATAL, 28 of 46
            The product variation is out of stock, O6 PRET A PORTER CRIMSON, 29 of 46
            O7 TRANSGRESSIVE CORAL, 30 of 46
            OM ORANGE MUSE, 31 of 46
            P1 LIBERATED PLUM, 32 of 46
            P2 ROSE NO TABOO, 33 of 46
            P3 PINK TUXEDO, 34 of 46
            P4 CHIC CORAL, 35 of 46
            PM PINK MUSE, 36 of 46
            P22 ROSE CELEBRATION, 37 of 46
            The product variation is out of stock, REFILL NU MUSE, 38 of 46
            REFILL ORANGE MUSE, 39 of 46
            REFILL PINK MUSE, 40 of 46
            The product variation is out of stock, REFILL ROUGE MUSE, 41 of 46
            R1 LE ROUGE, 42 of 46
            The product variation is out of stock, RM ROUGE MUSE, 43 of 46
            The product variation is out of stock, R8 ROUGE LEGION, 44 of 46
            The product variation is out of stock, N15 NUDE SELF, 45 of 46
            N14 NUDE RENDEZVOUS, 46 of 46
            Old price New price £38.00

            GET YOUR PERFECT ROUTINE

            All Hours Foundation
            Mascara Volume Effet Faux Cils
            Rouge Pur Couture
            You can't buy this routine since some products are out of stock!
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