Through the magic of water and a revolutionary new process, Yves Saint Laurent pushes the limits of colour with PURE CHROMATICS, a new generation of eyeshadow palette. Real makeup artist magic is made easy with emblematic harmonies that captivate the eyes.
THE POWER OF WATER
New water-process technology, exclusive to YSL, is the latest discovery in colour for pigments more intense and dramatic than ever before!
USE WET FOR A CHROMATIC TRANSFORMATION
Expect the unexpected. Water enhances colour pigments in our PURE CHROMATICS eyeshadow palette. When used wet, the water activates the pigments and gives full intensity to their colour. The effect is the satiny powder transforms into a luxurious cream while pearls shine with a metallic finish.
New shades for Spring 2013: No5 and No19
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