When it comes to lipstick, we’ve all got our own goals. But no matter what they are, there’s always one we keep in common: making it last. As long as possible. We all want a high-pigment partner that lasts long-term. No drama. No compromises.
The secret to long-lasting lip colour is partly in the formula, but partly down to you too. And here it is: the method that buys you back time, effort and with a low-maintenence lipstick formula.
The method: Prep for lipstick longevity
Give your lips the right amount of love, and they’ll give it back. These are the all-important preliminary steps to follow if you want lip colour that lasts as long as you do.
1. Buff your base
The smoother your lips, the smoother the lipstick application, and therefore, smooth-running wear. Skip exfoliation, and you may fall victim to flaky, caked-on, or uneven colour. So, for guaranteed plain sailing colour, dampen a wash cloth and gently exfoliate your lips in circular motions — so dry, dead and flaky skin gets the cold shoulder.
2. Prime with balm
Yes, lip balm is essential for priming your newly smooth lips pre-lipstick, but it comes with a technique. Hydration is the key here, not a sheen finish — so our tip is to treat your go-to lip balm like you would a mask: apply it as normal, leave it on for 5 minutes, then dab off the excess product. This leaves your pout nourished and moisturised to its plumpest, with a finish that won’t let lipstick slide off.
3. Lay down the lines
Now let’s tackle the lipstick sins: smudging, fading — the list goes on. But what if we told you there’s a sure-fire way to keep your colour inside the lines? First, frame your lip line for peak definition and a colour-fast finish with a touch of Touche Eclat Illuminating Pen, blended to invisible perfection. Next, trace the outside of your lip line with Dessin Des Lèvres Lip Liner, which stays put for up to six hours and keeps your lipstick firmly on a leash.
THE ULTIMATE LONG-WEAR LIPSTICK
ROUGE PUR COUTURE THE SLIM